It's the new year, and it's the perfect time to take your brand to the next level.
Are you getting requests to speak and wondering how to make the most of it?
Is one of your goals to be paid to speak instead of giving your brilliance away?
Do you want to be taken seriously, but you are feeling overwhelmed with all of the communications and social media?
Well, if you are stuck trying to take your brand to the next level, this episode is for you!
To help you get unstuck, I'm teaching you the digital skills to pay your bills with speaking engagements and a professional brand that attracts clients to you. I recorded a unique series of podcast episodes to give you the tools to do it yourself.
Branding is the space between what you are worth and what you get paid.
When organizers who don't know you want to invest in your talent, hire you as a speaker or recommend you to their employer they will search for your name or business on Google. Maybe they'll even check your personal profile on LinkedIn before reaching out. Help give your audience a clear picture of you and your skills by sharing your authentic self and updating all your platforms. Having a genuine and consistent brand will help you exceed your goals and increase your value by sharing who you are before your future audience even meets you.
If you are setting big goals, download my worksheet then post it by your desk to keep you on track and focused on your goals.
Start your journey today, and take these action steps to move your brand forward:
● Write down your communications goals, what do you want more of this year-- speaking opportunities, digital sales, featured in media or podcasts?
● Make a list of examples in your life when communications moved your career forward. Can you think of a time when social media, speaking, making presentations or workshops helped you achieve your professional goals?
● How could you use your speaking opportunities to overcome or avoid obstacles?
I want to hear from you. What goals do you have for your brand this year? Drop it in the comments, and your suggestions might end up in an upcoming blog post. To get blog posts in your inbox, subscribe here.
Was this article helpful? For more exercises like this one, check out my book on success and finding your purpose in life. Getting Unstuck: A Guide to Moving Your Career Forward tells the story of how one woman found the time and energy to overcome the battle for advancement in corporate America.
As an author, speaker, and mom I share the unwritten rules and the advice of my mentors to evolve your dream job into your dream life, taking control of your time and designing a set of values to lead you onward. Subscribe and receive articles in your inbox along with my week of possibilities to jump start your journey to getting unstuck.